Welcome to Fitness EM. Since 1997, our obsession has been to help women live an active, healthy lifestyle by providing fitness equipment designed specifically for her individual needs. We have developed more than 100 exercise products including our elegant yet simple empower strength training equipment, our fashionable and easy to use Danskin fitness accessories, and our fun and inspiring follow along workout DVD's and other instructional materials. All of our products are designed with a woman's shape, health and wellness in mind and can be used in the privacy of your own home.